Honestly, the multi-location thing is what I keep talking about. I've got four gyms under one roof operationally, plus a couple of pro-shops I supply, and every single order wants to land in a different place. Under my last supplier that meant playing switchboard operator — half a dozen calls, then praying the right boxes hit the right doors.
Now one order splits across four addresses, each carton tagged by athlete, each on its own tracking, so I can see exactly where everything is without picking up the phone. This season alone that's been roughly 4,500 pieces with zero cross-team mix-ups. Zero. And the follow-up calls from coaches I used to dread are basically gone.
The other thing that surprised me is speed on the front end. I send over a design in the morning, and by the time I'm answering emails I've got a proof back. That's not a luxury at this volume — that's the difference between a supplier I coordinate and one I just let run.